Channel Relationship Management

RMG MarketConnectâ„¢ is an enterprise, Web-based marketing automation platform that offers a wide range of integrated capabilities for partner relationship, partner funds and brand asset management to global and national enterprises that market through a variety of channels.

Through the Partner Relationship Management functionality, your marketing organization will gain a new level of control over the acquisition, evaluation, verification, tracking, management, motivation and communication with your partners or branches.

Regardless of your distribution model, this scalable and customizable solution enables you to centrally manage, track and analyze all interactions with and around your partners or branches. With a wide range of features that can be deployed on demand, you will be able to migrate away from multiple systems and platforms or rigid ERP front-ends, to deliver a single, consistent point of communication to your channels.

Furthermore, with our native SAP Connector, integrated secure data-exchange capability, and Web services extensions, RMG MarketConnectâ„¢ can easily leverage existing internal and external systems and data sources. Our Partner Relationship Management Solution enables your company to:

  • Acquire, segment and profile your channels
  • Target training, promotions, events & sales incentives to channels
  • Customize communications to channel contacts both internal and external to your organization
  • Identify, evaluate and forecast channel purchases & buying trends